We know very little about coffee, and we are okay with that.
That's one of the reasons we called this company Rabbit Hole. It's because we want to dive infinitely deep in all thing’s coffee, from sustainability to tasting notes, from equality across the chain to brew ratios, etc.
We can all be interested in coffee for different reasons and that’s ok.
But what we know, we are willing to share. We are trying to create a company where there is no gatekeeping, where all drinkers are welcomed and where any questions can be asked.